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Boston Marathon to Air Live Locally and Nationally
WBZ-TV and VERSUS to Again Televise RacePosted Tuesday, 25 March, 2008
BOSTON, Mass. – The Boston Athletic Association announced today that the 112th Boston Marathon will be televised live, wire-to-wire, both locally and nationally on Monday, April 21.WBZ-TV (CBS owned-and-operated, Channel 4) will once again be providing live local coverage. Their broadcast will run from 8 a.m. (ET) until 3 p.m. (ET). WBZ-TV, now a partner of the Boston Athletic Association for 28 years, will be the only local television station providing live wire-to-wire coverage.
VERSUS will once again televise the Boston Marathon for the fourth consecutive year. The telecast will air from 9:30 a.m. (ET) to 12:30 p.m. (ET), making the Boston Marathon the only road race in the United States to have a complete, live, national telecast.The 2008 Boston Marathon will be held on Monday, April 21, 2008, Patriots’ Day in the Commonwealth of Massachusetts.
The race will begin with the Elite Women’s Start at 9:35 a.m.”We’re excited to once again partner with WBZ-TV and VERSUS to make the Boston Marathon the only U.S. road race to air live, wire-to-wire, locally and nationally,” said Guy Morse, Executive Director of the Boston Athletic Association. “Boston is one of the most prestigious races in the world, so it’s fitting to have such respected outlets as television partners so that our race can be enjoyed by fans around Boston and across the country on April 21.”
Established in 1887, the Boston Athletic Association is a non-profit organization with a mission of managing athletic events and promoting a healthy lifestyle through sports, especially running. The B.A.A.’s Boston Marathon is the world’s oldest annual marathon, and the organization manages other local events and supports comprehensive charity, youth, and year-round running programs. Since 1986, the principal sponsor of the Boston Marathon has been John Hancock Financial Services.